Hawaii hotel BROKERS & CONSULTANTS

UNMATCHED EXPERIENCE
IN THE HAWAII MARKET

$1.5b

VALUE OF HOTEL REAL ESTATE PROJECTS ADVISED IN THE LAST YEAR

80

years COMBINED EXPERIENCE IN FINANCE, BROKERAGE, AND HOTEL REAL ESTATE

Powell & Aucello brings together hospitality real estate consulting and brokerage services to create a specialized advisory firm like no other in Hawaii. With decades of industry experience, Powell & Aucello delivers strategic and focused results while empowering clients to make informed decisions.

We work with a diverse client base from around the world, opening doors to the Hawaii market for everyone from global hotel brands to individual owners.

WHAT WE BRING TO THE TABLE

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WHAT YOU GET WITH
POWELL & AUCELLO

MARKET KNOWLEDGE

Our presence and years of experience in Hawaii give us an intimate understanding of the hotel market that helps us efficiently position clients for the right opportunities.

GLOBAL BRAND EXPERTISE

Long-standing relationships with major hotel brands allow us to pave the way for equitable branding opportunities. We protect client interests with in-depth transactional insights.

TAILORED SOLUTIONS

Empowering clients to make informed decisions is the root of our business. Our conclusions & recommendations are created for each situation and are anything but cookie-cutter.

PRINCIPALS

WHAT OUR PARTNERS ARE SAYING

“We value Powell & Aucello’s insight and expertise as our go-to advisors in the hospitality market. Their advice has helped us uncover untapped operational savings and revenue opportunities, while also providing negotiating leverage that only comes with their level of experience.”

MICHAEL F. KAWAZOE
President, Lucky Holdings Inc.

"I’ve known Tim for close to 20 years as a team member and later as my VP for the southwestern US leading the development of our various limited and full-service brands. Tim’s knowledge of the supply, demand and brand side of the industry is extensive and we look forward to working with him in this new venture."

Bill Fortier
Senior Vice President, Development, Americas, Hilton Hotels

“Kevin and Tim's depth and breadth of knowledge in the hotel branding realm helped us pick the best brand for our project and also helped us secure the most favorable franchise agreement terms. They presented us with a wide variety of options throughout the process and we were confident we made good, informed decisions for our investment partners.”

RYAN CHURCHILL
Pacific Rim Land, Inc.

Frequently Asked Questions

What services do you offer in Hawaii?

We offer comprehensive hotel real estate services across Hawaii, including brokerage, consulting, franchise and management negotiation, and valuation advisory. Whether it's a hotel sale, acquisition, development, or repositioning, we help our clients navigate every stage with deep local knowledge and decades of industry experience.

What makes you different from your competitors?

We specialize exclusively in hotels, and we live and breathe the Hawaii market. As former senior executives with some of the world’s leading hotel brands, we understand how deals really get done—from both the owner’s and the brand’s perspective. What really sets us apart, though, is our access: our connections with industry leaders are second to none. When you work with us, you’re not just getting market insight—you’re getting doors opened.

Who’s behind Powell & Aucello?

Powell & Aucello is led by Tim Powell and Kevin Aucello, both with decades of experience in Hawaii. We have held senior leadership roles at Hilton, Marriott, Outrigger, and CBRE. We’ve been advising on hotel investments and development projects across the Islands for years. Our firm was founded to bring global brand expertise and institutional-level insight to Hawaii’s hotel real estate market—backed by local relationships and a deep understanding of what drives value here.

Who do you work with?

We work with a wide range of clients—high-net-worth indiviuals, hotel brands, private equity groups, developers, and lenders. Some are local, some are global. All of them trust us because we offer straightforward advice, market-driven strategies, and personal attention.

How can I get in touch?

You can reach us directly by calling (808) 466-3401 or submitting a message through the contact form on our website. Our individual cell phone numbers are also listed online if you’d prefer to reach out to us personally. We’re always available for a quick call or to schedule a more in-depth conversation about your hotel project or investment goals.

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